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Five Ways a Website Helps Your Business Attract More Clients

Still thinking about giving your business an address on the internet? Read five benefits it gives to build your business further!

Guess what’s everyone’s best friend in today’s era of social media – you’re right, it’s smartphones. People spend more time with their phones than they do with their friends, spouses or family members. Therefore, when shopping or going out, while they may or may not trust a person’s referral, they’re definitely likely to believe reviews on the internet.

In today’s digital age, having a website is no longer an option for businesses, it’s a necessity. Google reports that 50% of consumers who perform a local search on their mobile device visit a store within a day. By having a website, businesses can improve their visibility in local search results and drive more foot traffic to their store. A website not only serves as an online presence but also helps businesses attract more clients. Not just that, a website also integrates exciting tech like augmented reality video shopping and augmented reality video conferencing that can help you fetch new customers! In this blog post, we’ll discuss how having a website can help your business get more clients.

  • Increases Your Business’s Visibility

With millions of people using the internet every day, having a website can increase your business’s visibility online. It makes it easier for potential clients to find your business through search engines like Google, Bing, and Yahoo. By optimizing your website with relevant keywords and phrases, you can rank higher on search engine result pages (SERPs) and attract more clients.

Not just that, small businesses with websites have been found to generate 39% more revenue than those without a website, according to a study by Deloitte.

  • Builds Credibility and Trust

A website can also help build credibility and trust with potential clients. According to a survey by Verisign, 84% of consumers believe that small businesses with websites are more credible than those without.

A well-designed website that is easy to navigate and provides valuable information about your business and its services can make a positive first impression. Clients are more likely to trust businesses with a professional website and are more likely to do business with them. Websites are also great platforms to showcase jewellery shopping videos that can give first-time visitors a glimpse into your brand. Not just that, with Augmented Reality videos and other tools like jewellery virtual try ons, you can take the trust building a step further by letting your potential clients experience your brand from the comfort of their homes!

  • Provides a Platform to Showcase Your Brand

An eMarketer study found that e-commerce sales are expected to reach $4.9 trillion by 2021. By having an online store, businesses can tap into this growing market and increase their sales. A website can also serve as a platform to showcase your work and portfolio. By displaying your previous projects, testimonials, and client reviews, you can demonstrate your expertise and experience in your field. This can help potential clients make an informed decision and choose your business over your competitors.

  • Enables You to Reach a Wider Audience

A website also enables you to reach a wider audience beyond your local area. With an online presence, your business can attract clients from different parts of the world. This is particularly important for businesses that offer online services or products that can be shipped to customers.

  • Facilitates Communication with Clients

A website can facilitate communication with clients. A study by Adobe found that businesses with websites that include customer reviews and ratings can experience a 63% increase in online conversion rates. Additionally, a Microsoft study also reveals that 90% of consumers expect brands to have an online customer service portal. By having a website, businesses can provide their customers with an easy way to get in touch with them and address any issues they may have. By providing contact information, online forms, and chatbots, clients can easily reach out to your business with questions, comments, or concerns. This can help you build a relationship with your clients and improve customer satisfaction.

In conclusion, having a website is essential for businesses that want to attract more clients. It not only increases your visibility but also builds credibility, provides a platform to showcase your work, enables you to reach a wider audience, and facilitates communication with clients. If you don’t have a website yet, it’s time to invest in one and take your business to the next level.

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